︎WEBTOON is an online comic content optimized for mobile and it is produced and consumed by scrolling vertically, unlike paper books. I designed vertically long LED structure like the shape of a mobile phone to show the vertical WEBTOON content dramatically. Inorder to have unity within the WEBTOON brand, I separated the each main characters from the background of WEBTOONs and put cartoon effects with green which is the representative color of WEBTOON.
︎Event/ Exhibition/ LED Motion Graphic/ Products
- LED: 5m x 10m/ Booklet: 290 x 420mm